Inshort: Redefining the Way India Consumes News
In an age where information is abundant but time is scarce, Inshort has emerged as one of India’s most innovative news platforms. Launched in 2013 by Anshuman Kumar and Azhar Iqubal, Inshort was created with a simple yet powerful idea: to deliver news in just 60 words. What began as a Facebook page called “News in Shorts” soon transformed into a standalone mobile application that revolutionized how millions of people consume daily news.
The key feature that sets Inshort apart is its concise format. Each news story is summarized in no more than 60 words, allowing users to stay informed within minutes. This format caters especially to young professionals, students, and urban readers who prefer quick updates without diving into lengthy articles. In a fast-paced world driven by smartphones and social media, Inshort’s bite-sized content fits perfectly into modern lifestyles.
Inshort covers a wide range of categories, including national and international news, business, sports, technology, entertainment, science, and politics. The app curates content from reputed news sources and rewrites them into crisp summaries while ensuring accuracy and neutrality. This approach helps readers get the essence of a story without information overload. Moreover, users can swipe through stories seamlessly, making the experience smooth and engaging.
One of Inshort’s greatest strengths lies in its ability to make news accessible to everyone. The platform supports multiple Indian languages such as Hindi, Marathi, Bengali, and Tamil, expanding its reach beyond English-speaking audiences. This multilingual approach has helped Inshort penetrate deeper into India’s diverse population and bridge the information gap between urban and regional readers.
Inshort is not just a news aggregator but also a technology-driven platform. Its intelligent algorithms personalize content according to user preferences, ensuring relevant updates appear on each individual’s feed. Over the years, the company has expanded into other ventures as well, most notably Public App (formerly Inshorts’ hyperlocal news platform), which focuses on regional updates and community-based information.
However, like any digital platform, Inshort faces certain challenges. Critics sometimes argue that excessively short news can oversimplify complex issues, potentially limiting deeper understanding. Yet, for many users, Inshort serves as a starting point, encouraging them to explore full-length articles if they wish to know more. Rather than replacing traditional journalism, it complements it by acting as a news gateway.
Inshort’s success reflects a broader shift in media consumption habits. Today’s readers value speed, convenience, and clarity. With its minimalistic design, ad-light interface, and sharp summaries, Inshort has earned the trust of millions of users across India. As digital media continues to evolve, platforms like Inshort demonstrate how innovation can reshape the way information is delivered and consumed.
In conclusion, Inshort stands as a symbol of modern journalism adapted for the mobile generation. By condensing news into 60 words without compromising on credibility, it has successfully carved out a unique space in India’s digital news ecosystem. As technology advances and attention spans shrink, the relevance of platforms like Inshort is likely to grow even further.
